Tourists often rush to cancel trips during a flood even if the specific region they planned to travel to isnâ€™t affected at all. While the immediate effect of a flood is disastrous enough to local business, thatâ€™s not the end of the story. Because itâ€™s common for natural disasters to have heavy media coverage, tourism is often affected for weeks, months, even years after a particular event. The current flooding in Bangkok is sure to be the same.
The scenes presented on televisions around the globe after a series of disastrous floods hit Queensland and Brisbane have ensured that Australian tourism still hasnâ€™t recovered. The local economic impact is high and many travel suppliers believe it will take another year before full recovery is achieved.
In some cases, however, travel to flood-affected areas can be cost-effective. After Japanâ€™s recent earthquake and the subsequent tsunami and nuclear crisis, tourism dropped to such low levels that a national campaign was begun and Japan is now considering an innovative approach to boost tourism: 10,000 free airfares to visit the country. The decision hasnâ€™t been made about awarding those flight yet.